The Carrot and Stick Approach No Longer Applies
Most of the time, business is at the forefront of change in our society. Sometimes, on the cutting and bleeding edge of change.
But from time to time, business is sadly behind what we know to be fact.
This is especially true when it comes to what motivates employees within a company.
Traditionally, a ‘Carrot and Stick’ approach to rewarding employees has worked very well.
A goal is set and if you achieve it, you get the carrot. If you fail to achieve it, you get the stick.
According to Dan Pink, author of Drive, the Surprising Truth about What Motivates Us, the carrot and stick still work, but in narrowly defined areas.
